IronPlanet Announces First Australian Online
Auction to be Held February 14, 2008
Pleasanton, CA and Brisbane, Australia — February 5, 2008 — IronPlanet™
(www.ironplanet.com), the world's leading online auction company for used construction and
agricultural equipment, today announced the date of the company's first auction in Australia -February 14, 2008.
IronPlanet's initial Australian online auction will feature more than 170 items with either
low or no reserves.
We are excited to bring IronPlanet's very successful online auction of used heavy equipment to the
Australian market, said IronPlanet Australia Managing Director, Graeme McPherson.
I am confident that we will deliver on what is most important to our Australian customers
- quick disposition of their equipment, market leading prices, low selling costs, and
IronPlanet's guaranteed inspection reports.
IronPlanet's IronClad Assurance™ instills the necessary confidence in buyers when purchasing used
equipment in an online marketplace. The IronClad Assurance is an all-inclusive inspection report
with comprehensive detail on equipment condition.
Additionally, IronPlanet performs risk assessments on most items, providing buyers with an indication of
equipment compliance with broader Occupational Health and Safety guidelines.
Because the auctions are held online, buyers can participate across broad geographical boundaries,
said McPherson. Buyers will be able to bid on equipment across Australia, New Zealand, and SE Asia
in the comfort of their offices.
A detailed list of the equipment to be auctioned is available at www.ironplanet.com.au.
A preliminary sample of the equipment includes: five track excavators, six mini excavators,
nine wheel loaders, three motor scrapers, four skid steer loaders, 10 aerial work platforms,
14 compactors, four forklifts, three graders, 11 light towers and 21 pieces of traffic control equipment.
Equipment comes from dealers, contractors and hire and rental companies across Australia.
IronPlanet is the world's leading online auction company for used construction and agricultural
equipment. Our sellers achieve more profitable sales through low transaction costs and better price
realizations through a global audience of buyers. Our guaranteed inspection reports and exclusive
IronClad Assurance enables buyers to bid with a high degree of confidence.
IronPlanet is backed by Accel Partners, Kleiner Perkins Caufield and Byers, Caterpillar,
Komatsu and Volvo. For more information, visit www.ironplanet.com.