IronPlanet auctions go mobile - New mobile app for iPhone and Android
PLEASANTON, Calif. (Sept. 21, 2011) - IronPlanet® (www.ironplanet.com), a leading online marketplace for used heavy equipment, announced today its new mobile app for iPhone and Android smart phones. The free app gives users the convenience and flexibility to find and bid on equipment in IronPlanet auctions from their phone.
“We are very excited to bring the world of IronPlanet to the hands of equipment buyers,” said Greg Owens, Chairman and CEO of IronPlanet. “Buyers are increasingly turning to IronPlanet’s marketplace to purchase equipment as our online auction site has become a better way to buy equipment. IronPlanet’s mobile app provides equipment buyers mobile access to weekly auctions, global inventory and our exclusive IronClad Assurance®.”
The IronPlanet mobile app allows users to search global inventory by equipment category or auction date from their mobile devices. With just a few taps, users can review inspection reports, add items to their “Watch List” and place bids. Users can also view live auctions and real-time bidding activity all from their phones.
“IronPlanet pioneered online equipment auctions over a decade ago,” said Jeff Barca-Hall, Chief Technology Officer for IronPlanet. “We have now transformed our innovative technology into a mobile app with additional functionality – all resulting in a better bidder experience at IronPlanet auctions.”
IronPlanet’s mobile app provides instant alerts to the buyer when they have either won the item or been outbid. IronPlanet’s dedicated customer service team is also readily available with a one-touch dialing function.
The free mobile app can be downloaded from the iTunes Store and Android Marketplace. Go to www.ironplanet.com to learn more.
About IronPlanet
IronPlanet is a leading online marketplace for used heavy equipment. Our sellers achieve more profitable sales through low transaction costs and better price realization through a global audience of buyers. Our guaranteed inspection reports and exclusive IronClad Assurance enable buyers to bid with a high degree of confidence. IronPlanet is backed by Accel Partners, Kleiner Perkins Caufield and Byers, Caterpillar, Komatsu and Volvo. For more information, visit www.ironplanet.com.
